Platform Overview

Deducto is a promotion engine that helps you create and manage sophisticated promotional campaigns. This guide will walk you through everything you need to know to get started.

What is Deducto?

Deducto is a promotion engine that works alongside your store and checkout. When a customer updates their cart, your storefront sends the cart data to Deducto, which evaluates your active promotions and returns the applicable discounts. Your storefront then displays the discounted prices and, when the customer places the order, records the promotion usage through Deducto's API.

This means your promotion logic lives in Deducto, rather than scattered across various systems. You configure rules once in the Deducto Dashboard, and they're enforced consistently at every checkout, across every channel that calls the API.

With Deducto, you can create smart, targeted promotions for your store, including:

• Custom promotional rules based on products and cart conditions
• Automatically applied discounts that align with your business strategy
• Seamless ecommerce platform integration
• Unique coupon code generation

Integration options

Deducto integrates with multiple ecommerce platforms:

• Shopify: Install the Deducto app from the Shopify App Store
• WooCommerce: Coming soon
• Custom Storefront: Flexible API integration for custom-built stores

Deducto Dashboard core components

As a store administrator, you'll work with the Deducto Dashboard closely. The dashboard is your central workspace where you'll manage all aspects of your promotional campaigns. Let's look at the core components you'll use every day:

1. Your Deducto account

Your Deducto account contains everything you'll need to manage your promotion engine setup. From your account, you can:

• Create and organise projects
• Manage users and their permissions
• Review billing details
• View usage statistics

2. Projects

Within the dashboard, each store gets its own dedicated project space. This keeps everything organised and separate:

• View all your store's promotions in one place
• Manage store-specific settings
• Switch easily between different store projects

3. Promotions

The promotions section of a project is where you'll spend most of your time. Here you can:

• See or search through all your promotions
• Create new promotional campaigns using:
  • Smart eligibility rules
  • Flexible discount actions
  • Scheduling tools
  • Priority settings
• Make quick adjustments as needed

Getting started

To get started, follow these steps:

1. Setting up your account
2. Creating a project
3. Creating a promotion
4. Understanding the Promotion Evaluation Process
5. Integrations overview